Why it won: Each palette contains four variations of a single shade (matte, metallic, shimmer and sparkle), so you can swipe on a simple wash of color or layer them for all-out glam.
Readers' choice: "I could wear this to the park with my daughter or on a date with my husband. The color palette lets you easily change up the look. It made me feel fabulous!" --Nicole Wilks, 26, Belleville, N.J.
- Sonia Kashuk Monochrome Eye Quad; $14 at Target.com